Business Plan - establishment of a shop with rolled ice-cream Frozie – Kateřina Ungrová
Kateřina Ungrová
Bachelor's thesis
Business Plan - establishment of a shop with rolled ice-cream Frozie
Podnikatelský záměr - založení prodejny s rolovanou zmrzlinou Frozie
Abstract:
Bakalářská práce se zaměřuje na vypracování podnikatelského záměru v podobě otevřeníkamenné prodejny s rolovanou zmrzlinou a doplňkovým prodejem na Praze 1. Výstupemtéto práce bude zjištění, zdali se tento projekt vyplatí realizovat či nikoliv. Totorozhodnutí bude provedeno na základě zpracování podnikatelského plánu, který obsahujevíce hledisek.Abstract:
The focus of this Bachelor project is developing a business plan witch the objective of opening a brick-and-mortar store with rolled ice cream and other complementary products in Prague 1. The outcome of this work will be to find out whether this project is worth implementing or not. This decision will be made on the basis of a business plan that contains multiple perspectives.
Language used: English
Date on which the thesis was submitted / produced: 15. 5. 2019
Thesis defence
- Supervisor: Ing. Ing. Tomáš Heralecký, Ph.D.
- Reader: René Šifta, Mgr.
Citation record
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- no one
Other ways of accessing the text
Institution archiving the thesis and making it accessible: NEWTON College a.s., NEWTON College a.s.NEWTON College a.s.
NEWTON College a.s.Bachelor programme / field:
Economics and Management / Global business and management
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