Analysis of corporate communication management – Bc. Xinyuan Li
Bc. Xinyuan Li
Bakalářská práce
Analysis of corporate communication management
Analysis of corporate communication management
Anotace:
This Bachelor's thesis was written to analyse the management of communication in two particular companies. The thesis has two main parts: a literature review and a practical part. In the literature review section the terms, tools and channels of communication management are described. The main part of the thesis is the practical part where information about FAW China and Volkswagen Germany is mentioned …víceAbstract:
This Bachelor's thesis was written to analyse the management of communication in two particular companies. The thesis has two main parts: a literature review and a practical part. In the literature review section the terms, tools and channels of communication management are described. The main part of the thesis is the practical part where information about FAW China and Volkswagen Germany is mentioned …více
Jazyk práce: angličtina
Datum vytvoření / odevzdání či podání práce: 27. 4. 2023
Identifikátor:
https://is.ambis.cz/th/gafcc/
Obhajoba závěrečné práce
- Obhajoba proběhla 12. 6. 2023
- Vedoucí: Mgr. Daniela Červenclová
- Oponent: doc. PhDr. Jana Marie Šafránková, CSc.
Plný text práce
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Zveřejněno v Theses:- světu
Jak jinak získat přístup k textu
Instituce archivující a zpřístupňující práci: AMBIS vysoká škola, a.s., AMBIS UniversityAMBIS vysoká škola, a.s.
AMBIS UniversityBakalářský studijní program / obor:
Business Economics and Management / Business Economics and Management
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