Bc. Malika Matyeva

Bachelor's thesis

Trends of Business Strategy Management in Business Practice

Trends of Business Strategy Management in Business Practice
Anotácia:
This paper reveals the concept and development of trends of strategic management on the example of the selected company, prerequisites and grounds are identified for the emergence of a specific strategy, as well as the main trends are listed in business strategies; Methodological foundations and practical approaches are reviewed to the formation of the system of the company's strategic management. …viac
Abstract:
This paper reveals the concept and development of trends of strategic management on the example of the selected company, prerequisites and grounds are identified for the emergence of a specific strategy, as well as the main trends are listed in business strategies; Methodological foundations and practical approaches are reviewed to the formation of the system of the company's strategic management. …viac
 

Keywords

Strategy strategic management of the organization marketing analysis external environment internal environment business trends.
 
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 25. 10. 2019
Identifikátor: https://is.vsfs.cz/th/crqtk/

Obhajoba závěrečné práce

  • Obhajoba proběhla 18. 6. 2020
  • Vedúci: Mgr. Jiří Amler
  • Oponent: Ing. Patricia Jakešová

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