Analýza přímého bankovnictví (direct banking) a s ohledem na nízkonákladové banky

Kostiantyn Polishchuk

Bakalářská práce

Analysis of direct banking in Czech Republic (Russia) with an emphasis on low-budget banks.

Anotace:

In this work, I consider the development of direct banking in Czech Republic and Russian Federation in particular on the segment of low-budget banks. I am analyzing the theoretical aspects which relates to the market of direct banking paying a special attention to the work of low-budget institutions. In the practical part, I am analyzing work of low-cost Czech banks "Fio Bank" and "Zuno Bank" and the Russian bank "Tinkoff" on the market of direct banking and making a comparative analysis of development of direct banking on their examples in Czech Republic and Rusian Federation. As the analysis results, the market of direct banking in Czech Republic is developed more better and the level of influence of low-budget banks in it in higher then is Russia.

Abstract:

In this work, we consider the development of direct banking in Czech Republic and Russian Federation in particular on the segment of low-budget banks. I am analyzing the theoretical aspects which relates to the market of direct banking paying a special attention to the work of low-budget institutions. In the practical part, I am analyzing work of low-cost Czech banks "Fio Bank" and "Zuno Bank" and the Russian bank "Tinkoff" on the market of direct banking and making a comparative analysis of development of direct banking on their examples in Czech Republic and Rusian Federation. As the analysis results, the market of direct banking in Czech Republic is developed more better and the level of influence of low-budget banks in it in higher then is Russia.

Klíčová slova

Direct banking, remote banking, online banking, mobile banking

Keywords

Direct banking, remote banking, mobile banking, online banking

Jazyk práce: čeština

Datum vytvoření / odevzdání či podání práce: 26. 2. 2015

Obhajoba závěrečné práce

• Obhajoba proběhla 26. 1. 2016
• Vedoucí: Jan Heřman
• Oponent: Karel Zeman

Vysoká škola ekonomická v Praze

Bakalářský studijní program / obor:
Ekonomika a management / Ekonomika predprijatija i menedžment