TailorMySuit start-up case: Is there a potential for online business with custom tailored formal menswear? – Kristína Čahojová
Kristína Čahojová
Master's thesis
TailorMySuit start-up case: Is there a potential for online business with custom tailored formal menswear?
TailorMySuit start-up: Existuje potenciál v online podnikání s pánským oblečením na míru?
Abstract:
Práce analyzuje, popisuje a posuzuje potenciál start-upu TailorMySuit. Úvod vymezuje cíle a popisuje strukturu práce. Teoretická část vysvětleju použité modely pro hodnocení podnikatelských projektů a také představuje základy internetového podnikání, jeho reálie a základní pojmy. Zároveň seznamuje čtenáře s obchodem s pánskou módou a vysvětluje důležité aspekty mezinárodního podnikání a managementu …moreAbstract:
The thesis analyses and describes TailorMySuit start-up in order to asses its potential success. In the introduction the goals of thesis are stated and the structure is explained. The thesis is divided into two main parts -- a theoretical part and a practical part. The theoretical part includes models for business evaluations, basic introduction to online business, its terms; and it also introduces …more
Language used: English
Date on which the thesis was submitted / produced: 9. 1. 2013
Identifier:
http://www.vse.cz/vskp/eid/38842
Thesis defence
- Date of defence: 16. 9. 2013
- Supervisor: Martin Lukeš
- Reader: Vincent Jong
Citation record
ISO 690-compliant citation record:
ČAHOJOVÁ, Kristína. \textit{TailorMySuit start-up case: Is there a~potential for online business with custom tailored formal menswear?}. Online. Master's thesis. Praha: University of Economics, Prague. 2013. Available from: https://theses.cz/id/g6ec5f/.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola ekonomická v Prazehttp://www.vse.cz/vskp/eid/38842
Vysoká škola ekonomická v Praze
Master programme / field:
Ekonomika a management / International Management
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