Factors influencing food choice and the reality in restaurants (the case of Prague) – Kateryna Andriianova
Kateryna Andriianova
Bachelor's thesis
Factors influencing food choice and the reality in restaurants (the case of Prague)
Abstract:
This bachelor's thesis identifies the key factors influencing consumer decision-making in the Prague restaurant market. In the theoretical part, the factors influencing the choice of restaurants, as well as general factors influencing the behavior of the client are determined. In the second practical part of the work, a study was conducted among the residents of Prague to find out the importance of …more
Language used: English
Date on which the thesis was submitted / produced: 15. 3. 2022
Thesis defence
- Supervisor: prof. PhDr. Michal Lošťák, Ph.D.
Citation record
ISO 690-compliant citation record:
ANDRIIANOVA, Kateryna. \textit{Factors influencing food choice and the reality in restaurants (the case of Prague)}. Online. Bachelor's thesis. Praha: Czech University of Life Sciences Prague, Faculty of Economics and Management. 2022. Available from: https://theses.cz/id/i3lxn9/.
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Institution archiving the thesis and making it accessible: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementBachelor programme:
Economics and Management
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