Marketing survey of public opinion on the use of countryside in the Vysocina Region – Bc. Lukáš Hovorka
Bc. Lukáš Hovorka
Master's thesis
Marketing survey of public opinion on the use of countryside in the Vysocina Region
Marketingový průzkum názoru veřejnosti na využívání krajiny v kraji Vysočina
Abstract:
Tato závěrečná práce je zaměřena na marketingový průzkum názoru veřejnosti na využívání krajiny v Kraji Vysočina. Konkrétně se v rámci této práce řeší názor na současnou formu a intenzitu využívání krajiny v následujících oborech: veřejná a soukromá zeleň, zemědělství, lesnictví, myslivost, rybolov, podpora bioenergií a ochrana přírody. Teoretická část práce popisuje Kraj Vysočina, jeho demografii …moreAbstract:
The thesis deals with the Marketing survey of public opinion on the use of countryside in the Vysočina Region. Specifically, the public opinion on the current use and intensity of the following areas surveyed: municipal and private green areas, agricultural land, forestry, hunting, fishing and nature protection.The theoretical part describes the Vysočina Region its demography, socio-economics, economy …more
Language used: English
Date on which the thesis was submitted / produced: 20. 5. 2016
Thesis defence
- Supervisor: Ing. Josef Lenoch, Ph.D.
Citation record
ISO 690-compliant citation record:
HOVORKA, Lukáš. \textit{Marketing survey of public opinion on the use of countryside in the Vysocina Region}. Online. Master's thesis. Brno: Mendelova univerzita v Brně, Faculty of Forestry and Wood Technology. 2016. Available from: https://theses.cz/id/iypobl/.
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Institution archiving the thesis and making it accessible: Mendelova univerzita v Brně, Lesnická a dřevařská fakultaMendel University in Brno
Faculty of Forestry and Wood TechnologyMaster programme / field:
Regional Development / Socioeconomic and Environmental Development of Regions
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