Ing. Elvin Mansimov

Master's thesis

Business Plan (case study)

Business Plan (case study)
Abstract:
This diploma thesis focuses on the business plan for the new established company called Growth Laboratory. Company aims to develop its new product – a book summary videos and introduce it to its target market. The business plan will verify the company’s plan and help to develop and achieve its short-term and long-term goals. Theoretical part of the thesis describes the business plan from the academic …more
 

Keywords

Business plan social media video content minimum viable product SWOT YouTube social media platforms product validation.
 
Language used: English
Date on which the thesis was submitted / produced: 8. 1. 2018
Identifier: https://is.muni.cz/th/ze4kr/

Thesis defence

  • Date of defence: 30. 1. 2018
  • Supervisor: Ing. Petr Smutný, Ph.D.
  • Reader: M. B.A. Tuck Lloyd Crawford Macrae

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakulta
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