Discourse Analysis of Job Advertising in Czech and English Ad Papers – Bc. Renata Náhlíková
Bc. Renata Náhlíková
Master's thesis
Discourse Analysis of Job Advertising in Czech and English Ad Papers
Discourse Analysis of Job Advertising in Czech and English Ad Papers
Abstract:
Diplomová práce se zabývá 200 pracovními inzeráty zveřejněnými v českých inzertních novinách Annonce a v anglických Jobs Week. Práce se zaměřuje na analýzu jazyka pracovních inzerátů se zaměřením na gramatickou a strukturální úroveň v obou novinách a jejich následné srovnání. Cílem bylo zjistit, zda gramatická úroveň pracovních inzerátů je v obou novinách odlišná a zda existuje jejich jednotná vnitřní …moreAbstract:
The thesis deals with 200 job advertisements published in the Czech recruitment paper Annonce and the English ad paper Jobs Week. This thesis focuses on various levels of discourse analysis of the language of the job advertisements. A special regard was taken to the grammatical level and the structural level based on the comparison of the ads. The aim was to find out if the grammatical level of job …more
Language used: English
Date on which the thesis was submitted / produced: 12. 4. 2010
Identifier:
https://is.muni.cz/th/lve7a/
Thesis defence
- Date of defence: 16. 6. 2010
- Supervisor: doc. Mgr. Martin Adam, Ph.D.
- Reader: Mgr. Martina Malášková, Ph.D.
Citation record
Full text of thesis
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Institution archiving the thesis and making it accessible: Masarykova univerzita, Pedagogická fakultaMasaryk University
Faculty of EducationMaster programme / field:
Teacher Training for Primary and Lower Secondary Schools / Lower Secondary School and Language School Teacher Training in English Language