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Ing. Gabriela Nováková

Master's thesis

Strategie internetové komunikační politiky pro pobočku No Name Reality

Strategy of Internet Communication Policy for No Name Reality, the Branch of Real Estate Agency
Abstract:
Diplomová práce se zabývá komunikací a komunikační politikou firmy a návrhem internetové strategie pro pobočku No Name Reality.
Abstract:
This thesis deals with communication and communication policy of the company and internet strategy proposal for the branch of real estate agency.
 

Keywords

communication communication policy internet segment targets strategy branch
 
Language used: Czech
Date on which the thesis was submitted / produced: 12. 11. 2014
Identifier: http://is.vsh.cz/th/9250/vsh_m_b1/

Thesis defence

  • Date of defence: 21. 1. 2015
  • Supervisor: doc. Ing. Dagmar Jakubíková, Ph.D.
  • Reader: doc. Mgr. Ing. Karel Chadt, CSc.

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