Bc. Jaroslav Hajkr

Bachelor's thesis

Význam a role Key Account Managera ve společnosti

The importance and role of Key Account Manager in the company
Abstract:
Jako autor Bakalářské práce jsem chtěl zpracovat téma ve kterém profesně pracuji deset let. Jedná se o téma Význam a role Key Account Managera ve společnosti. Práce pojednává a významu této pracovní pozice u nadnárodní společnosti poskytující podpůrné služby pro své klienty.
Abstract:
As the author of the Bachelor's Thesis, I wanted to work on a topic in which I have been working professionally for ten years. This is the topic The importance and role of the Key Account Manager in the company. The thesis deals with the importance of this job position in a multinational company providing support services for its clients.
 

Keywords

B2B management Key Account Manager CEO COO
 
Language used: Czech
Date on which the thesis was submitted / produced: 19. 7. 2021
Identifier: https://is.vsfs.cz/th/xqrv3/

Thesis defence

  • Date of defence: 20. 8. 2021
  • Supervisor: Ing. Lukáš Blažek, Ph.D.
  • Reader: Ing. Patricia Jakešová

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University of Finance and Administration

Bachelor programme / field:
Economics and Management / Business Management and Corporate Finance

Theses on a related topic

List of theses with an identical keyword.