Bc. Josef Donát, LL.M.

Master's thesis

Autorská práva v reklamě

Copyright in Advertising
Abstract:
Tato diplomová práce se zabývá tématem regulace, aplikace a ochrany autorských práv v současné reklamní praxi. V uvodu práce stručně vymezuje základní pojmy a poté rozebírá jednotlivé případy kdy je reklama regulována autorským právem.
Abstract:
This work aimes at explaining the relationship between the current advertising practice and copyright. In the first part it gives a brief explanation of terms and practices while the rest of the work goes deep into the topic which describtion of the individual cases in which the advertising is regulated by copyright acts.
 

Keywords

autorské právo reklama smlouva o dílo licenční smlouva ochranné známky
 
Language used: Czech
Date on which the thesis was submitted / produced: 29. 6. 2006
Identifier: https://is.muni.cz/th/ir8qp/

Thesis defence

  • Date of defence: 15. 9. 2006
  • Supervisor: prof. JUDr. Ivo Telec, CSc.

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Právnická fakulta
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Masaryk University

Faculty of Law

Master programme / field:
Law and Legal Science / Law

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