Comparative network analysis of Fair Trade movement in the Central and Eastern Europe region (CEE)

Alžběta Fousová

Bakalářská práce

Abstract:

Small-scale farmers from the Global south have to face many challenges. Fairtrade is an international movement focusing on helping those farmers and workers to improve their living standards, invest in their communities and protect the environment. This bachelor thesis entitled Comparative network analysis of Fair Trade movement in the Central and Eastern Europe region focuses on the comparison of Fairtrade movements in the following countries - Czech Republic, Germany, Poland and Austria. Social Network Analysis is used to describe the actors in network of this movement in the Czech Republic. This thesis contains description of the member organisations, business partners, government departments and other organisations of the Fairtrade movement in the Czech Republic, along with a brief overview of the market, including the identification of key ethical trading commodities in each country. Based on the explorative research it was found that several differences exist in Fairtrade movement in each of target countries. This movement is not developed equally regarding consumers awareness, organisations involved or amount of product sales.

Keywords

ethical products, collaboration, certification, Czech Republic, Austria, Germany, Poland, market

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 20. 4. 2024

Obhajoba závěrečné práce

• Obhajoba proběhla 30. 5. 2024
• Vedoucí: Ing. Jiří Hejkrlík, Ph.D.
• Oponent: Sylvester Amoako Agyemang, Ing.

Česká zemědělská univerzita v Praze

Fakulta tropického zemědělství

Bakalářský studijní program:
Tropické zemědělství