Konkurenceschopnost detinace Česká republika z pohledu veřejné správy (obcí) – Bc. Zuzana Szabová
Bc. Zuzana Szabová
Master's thesis
Konkurenceschopnost detinace Česká republika z pohledu veřejné správy (obcí)
The competitiveness of the destination Czech Republic from the public sector (local authorities) perspective
Abstract:
The goal of the submitted thesis: “The competitiveness of the destination Czech Republic from the public sector (local authorities) perspective” is to analyse the perception of Czech Republic competitiveness as tourism destination by municipalities with considerable tourism potential. The first part concentrates on theoretical background of destination competitiveness, its definition and evaluation …moreAbstract:
Predmetom diplomovej práce „Konkurencieschopnosť destinácie Česká Republika z pohľadu verejnej správy (obcí)“ je analýza ponímania konkurencieschopnosti Českej Republiky ako destinácie obcami, ktoré vlastnia významný potenciál cestovného ruchu. Prvá časť práce sa sústredí na teoretické základy konkurencieschopnosti destinácie, jej definície a spôsoby hodnotenia. Druhá časť predstavuje podrobnejší pohľad …more
Language used: Slovak
Date on which the thesis was submitted / produced: 15. 5. 2014
Identifier:
https://is.muni.cz/th/rlqvl/
Thesis defence
- Date of defence: 24. 6. 2014
- Supervisor: Ing. Bc. Andrea Holešinská, Ph.D.
- Reader: Ing. Ondřej Repík
Citation record
ISO 690-compliant citation record:
SZABOVÁ, Zuzana. \textit{Konkurenceschopnost detinace Česká republika z pohledu veřejné správy (obcí)}. Online. Master's thesis. Brno: Masaryk University, Faculty of Economics and Administration. 2014. Available from: https://theses.cz/id/wmrmq8/.
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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakultaMasaryk University
Faculty of Economics and AdministrationMaster programme / field:
Economic Policy and Administration / Regional Development and Administration
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