Kvalita služeb v cestovním ruchu v České republice – Bc. Kateřina Pipeková
Bc. Kateřina Pipeková
Master's thesis
Kvalita služeb v cestovním ruchu v České republice
Quality of services in tourism
Abstract:
Pipeková, K. Kvalita služeb v cestovním ruchu v České republice. Diplomová práce. Brno, 2017.Diplomová práce se zabývá kvalitou služeb v cestovním ruchu v České republice. Jejím hlavním cílem práce je zhodnotit současný stav v řízení kvality cestovního ruchu v České republice. Prostřednictvím analýzy fungování českého systému kvality služeb (ČSKS) v cestovním ruchu v ČR budou navržena doporučení směřována …moreAbstract:
Pipeková, K. Quality of services in tourism. Thesis. Brno, 2017. Brno, 2017.This diploma thesis deals with the quality of tourism services in the Czech Republic. It is main aim is to evaluate the current state of the management of the quality of tourism services in the Czech Republic. Through analysis of the functioning of the Czech Quality of Service system (ČSKS) in tourism in the Czech Republic …more
Language used: Czech
Date on which the thesis was submitted / produced: 30. 6. 2017
Thesis defence
- Supervisor: doc. Ing. Kateřina Ryglová, Ph.D.
Citation record
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Mendelova univerzita v Brně, Provozně ekonomická fakultaMendel University in Brno
Faculty of Business and EconomicsMaster programme / field:
Economics and Management / Business Economics and Management
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