Ekonomický dopad digitální transformace na malé a střední podniky – Adam Letfus
Adam Letfus
Bachelor's thesis
Ekonomický dopad digitální transformace na malé a střední podniky
The Economic impact of digital transformation on small and medium sized businesses
Abstract:
Bakalářská práce se zabývá ekonomickými dopady digitální transformace na malé a střední podniky. Zaměřuje se na to, jak digitalizace ovlivňuje nákladovou strukturu, provozní efektivitu, růstové možnosti a schopnost udržet si konkurenceschopnost. Praktická část vychází z případových studií tří podniků z různých odvětví a ukazuje, jaké přínosy a překážky s sebou proces digitalizace přináší v praxi.Abstract:
This bachelor’s thesis focuses on the economic impacts of digital transformation on small and medium-sized enterprises. The theoretical part outlines the key concepts related to digitalization and its role in improving operational efficiency, cost management, and competitiveness. The practical part is based on qualitative analysis of three selected enterprises from different industries, aiming to identify …more
Language used: Czech
Date on which the thesis was submitted / produced: 23. 4. 2025
Identifier:
https://is.ambis.cz/th/dbly5/
Thesis defence
- Date of defence: 11. 6. 2025
- Supervisor: Ing. David Svoboda
- Reader: doc. Ing. Markéta Šumpíková, Ph.D.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: AMBIS vysoká škola, a.s.AMBIS University
Bachelor programme / field:
Economics and Enterprise Management / Economics and Enterprise Management
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