Britská královská rodina jako předmět britských médií a jejich vliv na veřejné mínění

Adéla Pištová

Bachelor's thesis

The British Royal Family as a subject of the British media and its influence on public opinion

Abstract:

The first theoretical part will be devoted to the changing historic relationship between media andthe Royal Family. In this part, I am planning to briefly describe what media means in terms of theroyal family, and I would state the relevant types of media. I would like to focus on the history ofthe mutually beneficial relationship that has existed between the two parties. I am planning tobriefly mention British Royal propaganda as well to show the great power of the media’sinfluence on the Royals. Next, I would like to deal with the influence that the British media has onpublic opinion when talking about the Royal Family. I would also like to point at an issue of mediacoverage, as the media have long supported the royals, but only when it is convenient, becausethere is no problem for them to destroy a good public opinion of the whole Royal Family in a fewwords. Then, brief information about members of the British Royal Family will be introduced andwhat role The Royal Family and Monarchy have in the media. In the second practical part of my paper, I would like to focus on analysing what influence themedia has on the public when writing about the members of the British Royal Family. Morespecifically, the paper will analyse how the language used by the media serves as a tool toinfluence the public's views about specific members of the royal family. I would highlight two ofthe members who have been the biggest focus and source of media scrutiny—Princess Diana andMeghan, Duchess of Sussex. I have chosen these two members as there is a similarity in howBritish media used to write about Princess Diana and how they are still writing about Meghan,and how the media have been an influencing factor on the mindset of a majority of British citizensabout these members.

Keywords

The British Royal Family, Media, influence

Language used: English

Date on which the thesis was submitted / produced: 21. 5. 2024

Thesis defence

• Date of defence: 20. 6. 2024
• Supervisor: B.A. James David Clubb
• Reader: Mgr. et Mgr. Věra Tauchmanová

University of Hradec Králové

Faculty of Education

Bachelor programme / field:
Cizí jazyky pro cestovní ruch - anglický jazyk / Cizí jazyky pro cestovní ruch - anglický jazyk, Cizí jazyky pro cestovní ruch - ruský jazyk