Martin Štěch

Master's thesis

Analýza uplatňování CSR ve vybraném podniku

Analysis of the application of CSR in the selected company
Abstract:
Diplomová práce se zabývá tématem Společenské odpovědnosti firem. Na základě rešerše odborné literatuy byly specifikovány jednotlivé pojmy, které se s problematikou pojí. Důležitým faktorem v rámci společenské odpovědnosti firem je její komunikace, na kterou se zaměřuje nejen část teoretická, která specifikuje možné normy a standardy pro komunikaci, ale i část praktická. V té je zpracován report o …more
Abstract:
The diploma thesis deals with the topic of Corporate Social Responsibility. Based on the literature review were specified some terms, which are related to the issue. An important factor in Corporate Social Responsibility is its communication, which is focused not only on the theoretical part, which specifies possible norms and standards for communication, but also the practical part. It contains a …more
 

Keywords

Společenská odpovědnost firmy Komunikace CSR GRI standard

Keywords

Communication of CSR Corporate social responsibility GRI standard
 
Language used: Czech
Date on which the thesis was submitted / produced: 30. 6. 2022

Thesis defence

  • Supervisor: Ing. Karina Tatek Benetti, Ph.D.
  • Reader: Tomáš Heralecký, Ph.D.

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Institution archiving the thesis and making it accessible: NEWTON College a.s., Vysoká škola NEWTON
https://is.newton.university/zp/13781 Reference to the local database file of the institution