Dotace jako nástroj zvyšování konkurenceschopnosti podniku – Ing. Bc. Markéta Malenovská
Ing. Bc. Markéta Malenovská
Bachelor's thesis
Dotace jako nástroj zvyšování konkurenceschopnosti podniku
Grant as a Tool for the Business Competitiveness Increase
Abstract:
Cílem bakalářské práce „Dotace jako nástroj zvyšování konkurenceschopnosti“ je zhodnotit vliv čerpané dotace na konkurenceschopnost podniku. V teoretické části práce je na základě rešerše odborné literatury nejdříve definována konkurenceschopnost, konkurenční výhoda a faktory, které ji ovlivňují. Následuje kapitola zabývající se možnostmi měření konkurenceschopnosti a vybranými finančními ukazateli …moreAbstract:
The goal of the bachelor thesis “Grant as a Tool for the Business Competitiveness Increase” is to evaluate impact of awarded grant on competitiveness of a company. The first chapter in theory part deals with definitions of competitiveness, competitive advantage and competitive factors with impact on aforesaid competitive advantage, based on literature. The second chapter deals with ways of competitiveness …more
Language used: Czech
Date on which the thesis was submitted / produced: 23. 4. 2015
Identifier:
https://is.muni.cz/th/tbfd3/
Thesis defence
- Date of defence: 2. 6. 2015
- Supervisor: Mgr. Ing. Milan Sedláček, Ph.D.
- Reader: Ing. Jiří Richter
Citation record
ISO 690-compliant citation record:
MALENOVSKÁ, Markéta. \textit{Dotace jako nástroj zvyšování konkurenceschopnosti podniku}. Online. Bachelor's thesis. Brno: Masaryk University, Faculty of Economics and Administration. 2015. Available from: https://theses.cz/id/htqxre/.
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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakultaMasaryk University
Faculty of Economics and AdministrationBachelor programme / field:
Economy and Management / Business Management
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