Bc. Lucia Mihalíková

Master's thesis

Organizace cestovního ruchu na Slovensku a jejich financování

Tourism organizations in Slovakia and its financing
Abstract:
The objective of this diploma thesis is to evaluate the system of financing of tourism organizations in Slovakia in comparison to the financing systems of Czech Republic and Austria. At the beginning the paper constitutes the theoretical background, concepts like destination management and tourism organization, focusing mainly on the financing of these organizations. Furthermore introduces destination …more
Abstract:
Cieľom diplomovej práce je zhodnotenie systému financovania organizácií cestovného ruchu na Slovensku, v porovnaní so systémami financovania Českej republiky a Rakúska. Na úvod práca predstavuje teoretické východiská, pojmy destinačný management a organizácia cestovného ruchu a zameriava sa hlavne na možnosti financovania týchto organizácií. Ďalej predstavuje systémy destinačného managementu v Českej …more
 

Keywords

destinačný management Slovensko Česká republika Rakúsko financovanie organizácia cestovného ruchu dotácie destination management Slovakia Czech Republic Austria financing tourism organization subsidy
 
Language used: Slovak
Date on which the thesis was submitted / produced: 19. 5. 2014
Identifier: https://is.muni.cz/th/hl2mk/

Thesis defence

  • Date of defence: 24. 6. 2014
  • Supervisor: Ing. Bc. Andrea Holešinská, Ph.D.
  • Reader: Ing. Martin Šauer, Ph.D.

Citation record

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Ekonomicko-správní fakulta
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