Financial Strategy: An Assessment and Proposal for DAMAC Properties

Jhanellah Mariz Estillore

Bakalářská práce

Anotace:

This bachelor’s thesis pursues the topic of creating a financial strategy for DAMAC Properties. The main goal of this work is to study and evaluate the financial position of the company in the business period of 2015 to 2019. Based on those findings, viable recommendations are proposed in order to facilitate the improvement and optimisation of its financial situation. The theoretical and methodological background section focuses on the understanding of the concept of financial analysis, which includes various financial performance evaluation methods, users, sources of information, and analytical tools. The results and discussion section focuses on incorporating these methods by using the company’s actual figures. To obtain this data, the company’s major financial statements are extracted from the company’s annual reports. In this study, the author determined that DAMAC Properties has not been financially healthy as its performance indicates that it has been putting only the efforts necessary to survive. Macroeconomic conditions have certainly made significant impacts on its financial position that several aspects of the business need to be improved to accommodate its resurgence.

Abstract:

This bachelor’s thesis pursues the topic of creating a financial strategy for DAMAC Properties. The main goal of this work is to study and evaluate the financial position of the company in the business period of 2015 to 2019. Based on those findings, viable recommendations are proposed in order to facilitate the improvement and optimisation of its financial situation. The theoretical and methodological background section focuses on the understanding of the concept of financial analysis, which includes various financial performance evaluation methods, users, sources of information, and analytical tools. The results and discussion section focuses on incorporating these methods by using the company’s actual figures. To obtain this data, the company’s major financial statements are extracted from the company’s annual reports. In this study, the author determined that DAMAC Properties has not been financially healthy as its performance indicates that it has been putting only the efforts necessary to survive. Macroeconomic conditions have certainly made significant impacts on its financial position that several aspects of the business need to be improved to accommodate its resurgence.

Klíčová slova

Financial analysis, Real estate industry, Property development, Financial strategy

Keywords

Financial strategy, Financial analysis, Real estate industry, Property development

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 27. 1. 2021

Obhajoba závěrečné práce

• Obhajoba proběhla 24. 6. 2021
• Vedoucí: Ondřej Machek
• Oponent: Martin Jurek

Vysoká škola ekonomická v Praze

Bakalářský studijní program / obor:
Ekonomika a management/Business Administration / Corporate Finance and Management