Ing. Dmitriy Krupin
Master's thesis
Management and Controlling of SME-s
Management and Controlling of SME-s
Abstract:
The main objective of the diploma thesis is to highlight the management and controlling process of small and medium enterprises with main focus on marketing. Elaborate marketing management helps companies to maintain their market position. The theoretical part indicates the composites and tools of efficient management and controlling of SMEs. The purpose of the research in practical part is to provide …more
Language used: English
Date on which the thesis was submitted / produced: 28. 4. 2015
Identifier:
https://is.vsfs.cz/th/oqqvs/
Thesis defence
- Date of defence: 26. 6. 2015
- Supervisor: doc. Ing. Karel Havlíček, Ph.D.
- Reader: MBA Jaromír Stemberg
Full text of thesis
Contents of on-line thesis archive
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Institution archiving the thesis and making it accessible: Vysoká škola finanční a správníUniversity of Finance and Administration
Master programme / field:
Economics and Management / Business Management and Corporate Finance
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