Bc. Kateřina Sýkorová
Master's thesis
Service-Profit Chain v hoteliérství
Service-Profit Chain in the Hotel Industry
Abstract:
Sýkorová K., Service-Profit Chain v hoteliérství. Diplomová práce. Brno: Mendelova univerzita v Brně, 2015. Diplomová práce pojednává o teorii Service-Profit Chain. Práce je rozdělena do dvou částí -- teoretické a praktické. Nejprve jsou v teoretické rovině popsány jednotlivé články řetězce, jako je spokojenost zaměstnanců, jejich motivace, pracovní zázemí, pracovní výkon, angažovanost atd. Dalším …moreAbstract:
Sýkorová K., Service-Profit Chain in the Hotel Industry. Thesis. Brno: Mendel University in Brno, 2015. The aim of this thesis is to demonstrate the theory of a Service-Profit Chain in the hotel industry. The thesis is divided into two sections -- theoretical and practical. The theoretical part describes each of the particular links of the chain such as employee satisfaction, motivation, place of work …more
Language used: Czech
Date on which the thesis was submitted / produced: 19. 5. 2015
Thesis defence
- Supervisor: Ing. Tomáš Pyšný, Ph.D.
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Full text of thesis
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Published in Theses:- světu
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Institution archiving the thesis and making it accessible: Mendelova univerzita v Brně, Provozně ekonomická fakultaMendel University in Brno
Faculty of Business and EconomicsMaster programme / field:
Economics and Management / Economics and Management
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