Neuro-linguistic programming techniques in marketing and business communication and their influence on the income of the company – Anastasiia Glazova
Anastasiia Glazova
Bachelor's thesis
Neuro-linguistic programming techniques in marketing and business communication and their influence on the income of the company
Abstract:
The topic of this bachelor thesis is Neuro-linguistic programming techniques in marketing and business communication and their influence on the income of the company. The main goal of the work is to identify different kinds of neuro-linguistic programming techniques and how they influence the communication in marketing and business sphere. In the theoretical part, an analysis of specialized literature …more
Language used: English
Date on which the thesis was submitted / produced: 18. 3. 2024
Thesis defence
- Date of defence: 21. 5. 2024
- Supervisor: Ing. Kristýna Kučírková, MSc
- Reader: Jared Daniel Jacques
Citation record
ISO 690-compliant citation record:
GLAZOVA, Anastasiia. \textit{Neuro-linguistic programming techniques in marketing and business communication and their influence on the income of the company}. Online. Bachelor's thesis. Praha: Czech University of Life Sciences Prague, Faculty of Economics and Management. 2024. Available from: https://theses.cz/id/v3alih/.
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Institution archiving the thesis and making it accessible: Česká zemědělská univerzita v Praze, Provozně ekonomická fakultaCzech University of Life Sciences Prague
Faculty of Economics and ManagementBachelor programme:
Business Administration
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