How the hotel industry survives to the pandemic crisis?

Maria Mendoza

Diplomová práce

Anotace:

This thesis objective is to analyze the stock price of different hotel firms, stock price fluctuations during and after the pandemic of Covid-19. The data will be collected from secondary data at www.finance.yahoo.com, for Hilton Worldwide Holdings, Wyndham Hotels and Resorts, Hyatt Hotels Corporation and Marriott International, focusing the study in the United States. This study analyses the effect of Covid-19 on the stock prices of the hotel industry, comparing them with the SPY (SPDR S&P 500 ETF Trust) and the PEJ (Invesco Dynamic Leisure and Entertainment ETF) to analyze the hotel stock price performance during the pandemic of Covid-19 by testing the effect of Covid-19 pandemic on stock returns and abnormal stock returns in order to identify the strategies developed by the 4 hotel chain to recover from the pandemic.

Abstract:

This thesis objective is to analyze the stock price of different hotel firms, stock price fluctuations during and after the pandemic of Covid-19. The data will be collected from secondary data at www.finance.yahoo.com, for Hilton Worldwide Holdings, Wyndham Hotels and Resorts, Hyatt Hotels Corporation and Marriott International, focusing the study in the United States. This study analyses the effect of Covid-19 on the stock prices of the hotel industry, comparing them with the SPY (SPDR S&P 500 ETF Trust) and the PEJ (Invesco Dynamic Leisure and Entertainment ETF) to analyze the hotel stock price performance during the pandemic of Covid-19 by testing the effect of Covid-19 pandemic on stock returns and abnormal stock returns in order to identify the strategies developed by the 4 hotel chain to recover from the pandemic.

Klíčová slova

Fama French model, Stock price, Hotel industry, CAMP model

Keywords

Fama french model, CAPM model, Stock price, Hotel industry

Jazyk práce: angličtina

Datum vytvoření / odevzdání či podání práce: 19. 1. 2023

Obhajoba závěrečné práce

• Obhajoba proběhla 31. 1. 2023
• Vedoucí: Milan Fičura
• Oponent: Bohumil Stádník

Vysoká škola ekonomická v Praze

Magisterský studijní program:
Finance and Accounting