Bc. Tomáš Svoboda, BA
Master's thesis
Inovace výrobku pro zahraniční trh
Innovation of the product for the foreign market
Abstract:
Autor: Tomáš Svoboda Název: Inovace výrobku pro zahraniční trh Cílem diplomové práce je uvedení inovovaného výrobku na zahraniční trh v akciové společnosti Gumotex a na základě získaných poznatků vytvořit postup pro úspěšný vstup ve sledované organizaci.Abstract:
ANNOTATION Author: Tomáš Svoboda Name: Innovation of the product for the foreign market The goal of this diploma thesis is to introduce an innovative product on the foreign market in the joint-stock company Gumotex and on the basis of acquired knowledge to create a procedure for successful entry into the monitored organization.
Language used: Czech
Date on which the thesis was submitted / produced: 31. 7. 2019
Identifier:
https://is.sting.cz/th/yt8ei/
Thesis defence
- Date of defence: 18. 9. 2019
- Supervisor: doc. Ing. Josef Dobřický, CSc.
- Reader: Ing. Lucie Kadlecová
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- všem autentizovaným
Other ways of accessing the text
Institution archiving the thesis and making it accessible: AKADEMIE STINGSTING ACADEMY
Master programme / field:
Economy and Management / Business Economy and Management
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