Lojalita zákazníka a jeho hodnoteie spokojnosti v podniku služieb – Bc. Júlia Ligasová
Bc. Júlia Ligasová
Master's thesis
Lojalita zákazníka a jeho hodnoteie spokojnosti v podniku služieb
Loyalty and Customer Satisfaction Ratings in the Business Services
Abstract:
LIGASOVÁ, Julia, Bc.: Loyalty and customer satisfaction ratings in the business services. [Master thesis]. College of Banking Prague, foreign university Banska Bystrica. Department of finance, accounting and insurance. Supervisor: doc. Ing. Pavel Ceniga, PhD. Year of defence: 2013. Number of pages: 78. This thesis deals with the loyalty and customer satisfaction ratings in business services. The aim …moreAbstract:
LIGASOVÁ, Júlia, Bc.: Lojalita zákazníka a jeho hodnotenie spokojnosti v podniku služieb. [Diplomová práca]. Bankovní institut vysoká škola Praha, zahraničná vysoká škola Banská Bystrica. Katedra financií, účtovníctva a poisťovníctva. Vedúci práce: doc. Ing. Pavel Ceniga, PhD. Rok obhajoby: 2013. Počet strán: 78. Diplomová práca sa zaoberá lojalitou zákazníka a jeho hodnotením spokojnosti v podniku …more
Language used: Slovak
Date on which the thesis was submitted / produced: 13. 5. 2013
Identifier:
https://is.ambis.cz/th/janjq/
Thesis defence
- Date of defence: 4. 6. 2013
- Supervisor: doc. Ing. Pavel Ceniga, PhD.
- Reader: doc. Ing. Peter Gallo, CSc.
Citation record
ISO 690-compliant citation record:
LIGASOVÁ, Júlia. \textit{Lojalita zákazníka a jeho hodnoteie spokojnosti v podniku služieb}. Online. Master's thesis. Praha: The College of Regional Development and Banking Institute - AMBIS, a.s., Banking Institute/College of Banking SK. 2013. Available from: https://theses.cz/id/0xaz3c/.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola regionálního rozvoje a Bankovní institut – AMBIS, Bankovní institut vysoká škola SKBanking Institute/College of Banking
Banking Institute/College of Banking SKMaster programme / field:
Economics and Management / Finance
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