Bc. Katarína Rantová, DiS.

Master's thesis

Internet- and Computer-aided Tools and Methods for Competitive Intelligence

Internet- and Computer-aided Tools and Methods for Competitive Intelligence
Abstract:
Magisterská práce „Nástroje a metody Competitive Intelligence se zaměřením na Internet“ pojednává o oblasti Competitive Intelligence (CI) a zaměřuje se na způsoby a možnosti využití moderní komunikační a informační technologie – zejména počítačů a Internetu v tomto dynamickém oboru. Nastiňuje rozdíl v praxi CI před nástupem moderní technologie a po ní, a zaměřuje se na konkrétní příklady využití moderní …more
Abstract:
Master thesis “Internet- and Computer-aided Tools and Methods for Competitive Intelligence” examines the usage of modern communication and information technology such as computers and Internet in the dynamic field of Competitive Intelligence (CI). It outlines the character of CI conduct before and after the coming of modern technology and focuses on examples of technology usage in the individual phases …more
 
 
Language used: English
Date on which the thesis was submitted / produced: 31. 7. 2007

Thesis defence

  • Date of defence: 7. 9. 2007
  • Supervisor: Mgr. Břetislav Šimral

Citation record

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Institution archiving the thesis and making it accessible: Masarykova univerzita, Filozofická fakulta