Petr Nejtek
Master's thesis
Competitive Intelligence HF Czechforge
Competitive Intelligence HF Czechforge
Abstract:
Diplomová práce je zaměřena na možnost řešení konkurenčního zpravodajství, neboli Competitive Intelligence v malých a středních firmách, přičemž praktická část navrhuje konkrétní řešení pro středně velký výrobní podnik. Teoretická část práce přináší úvod do oblasti Competitive Intelligence a Business Intelligence, základní technologický přehled a popis cyklu konkurenčního zpravodajství. Součástí práce …moreAbstract:
This diploma thesis focuses on options of Competitive Intelligence solutions in small and medium enterprises. Applied part is conducted in a medium sized manufacturing company. Theoretical part of this thesis introduces areas of Competitive Intelligence and Business Intelligence, basic technological overview and illustrates Competitive Intelligence cycle description. In Czech republic, majority of …more
Language used: Czech
Date on which the thesis was submitted / produced: 2. 5. 2012
Identifier:
http://www.vse.cz/vskp/eid/34651
Thesis defence
- Date of defence: 4. 2. 2013
- Supervisor: Zdeněk Molnár
- Reader: Jiří Strádal
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola ekonomická v Prazehttp://www.vse.cz/vskp/eid/34651
Vysoká škola ekonomická v Praze
Master programme / field:
Aplikovaná informatika / Informační systémy a technologie
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