Magnitude of Corporate communication with media. – Ing. Artem Kamalov
Ing. Artem Kamalov
Master's thesis
Magnitude of Corporate communication with media.
Magnitude of Corporate communication with media.
Abstract:
My work deals with a question of media as a most important tool for the corporations from the point of view of marketing communications. It is also focused on internal and external environment of the company. The goal of this thesis is to investigate the most attractive sources of advertisement and their applying depending on size of the company. In theoretical part corporate communications and media …moreAbstract:
My work deals with a question of media as a most important tool for the corporations from the point of view of marketing communications. It is also focused on internal and external environment of the company. The goal of this thesis is to investigate the most attractive sources of advertisement and their applying depending on size of the company. In theoretical part corporate communications and media …more
Language used: English
Date on which the thesis was submitted / produced: 1. 7. 2015
Identifier:
https://is.vsfs.cz/th/g21ig/
Thesis defence
- Date of defence: 28. 8. 2015
- Supervisor: Ing. Jiří Šnajdar
- Reader: PhDr. Ladislava Knihová, MBA
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- no one
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Vysoká škola finanční a správníUniversity of Finance and Administration
Master programme / field:
Economics and Management / Marketing Communication
Theses on a related topic
-
A Marketing Communications Mix for the Czech Company LIMEX-TECHNIK s.r.o. on the B2B Market in Order to Gain Customers
Jakub Čumpelík -
An Analysis and Improvement of the Marketing Communications Mix of Sadlon Technologies s.r.o.
Monika Klasovitá -
An Analysis of the Marketing Communications Mix of the Czech Company Elektro Euro Plus in order to Increase Competitiveness
Radim Janyš -
The Analysis and Improvement of the Marketing Communications Mix of POLÁK WINERY, s.r.o.
Mário Polák -
A Marketing Communications Mix for a Translation Company
Barbora Habrúnová -
Marketingový komunikační mix vybraného podniku v závislosti na změnách jeho marketingového mixu
Renata Abulaesova -
Online Marketing as a Part of Marketing Communication of a Small Business
Elina Soitu -
Specifika internetového marketingu pro kulturní instituce se zaměřením na obsahový marketing
Hana Blahová