Bc. Martin Matta
Bachelor's thesis
Nasazení systému CRM v podniku
Deployment of a CRM system in a company
Abstract:
Tato bakalářská práce pojednává o nasazení CRM systému do fiktivního podniku. Zabývá se analýzou původního systému, jeho zhodnocením a výběrem nového systému CRM. V práci se následně zabýváme návrhem a implementací CRM systému do prostředí podniku, jeho instalací, nastavením, optimalizací a doporučeními k používání. Po úspěšném nastavení a zprovoznění systém testujeme a ladíme do stavu vyhovujícího …moreAbstract:
This bachelor thesis deals with the deployment of a CRM system in a fictive company. It focuses on the analysis of the original system, its evaluation and the selection of a new CRM system. The thesis then deals with the design and implementation of the CRM system into the enterprise environment, its installation, setup, optimization and recommendations for use. After successful setup and commissioning …more
Language used: Czech
Date on which the thesis was submitted / produced: 20. 4. 2023
Identifier:
https://is.slu.cz/th/mplqx/
Thesis defence
- Date of defence: 25. 5. 2023
- Supervisor: Mgr. Daniel Valenta, Ph.D.
- Reader: doc. RNDr. Lucie Ciencialová, Ph.D.
Citation record
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- světu
Other ways of accessing the text
Institution archiving the thesis and making it accessible: Slezská univerzita v Opavě, Filozoficko-přírodovědecká fakulta v OpavěSilesian University in Opava
Faculty of Philosophy and Science in OpavaBachelor programme / field:
Applied Computer Science / Applied Computer Science
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