Veronika Polívková

Bachelor's thesis

Marketingová komunikace ve službách

Abstract:
Bakalářská práce vyhodnocuje aktuální marketingovou komunikaci OSVČ Renaty Markové a zpracovává návrh na její inovaci.
Abstract:
The bachelor's thesis evaluates the current marketing comunication of self-employed Renata Marková and prepares a proposal for its innovation.
 
 
Language used: Czech
Date on which the thesis was submitted / produced: 21. 4. 2022

Thesis defence

  • Date of defence: 30. 6. 2022
  • Supervisor: Ing. Radim Dušek, Ph.D.
  • Reader: Ing. Jakub Hořický

Citation record

Full text of thesis

Contents of on-line thesis archive
Published in Theses:
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Institution archiving the thesis and making it accessible: Vysoká škola technická a ekonomická v Českých Budějovicích